In today’s competitive financial plan marketplace you must clearly define your value proposition. Clients and prospects want to know your expertise, why you are unique, how your solutions solve their most pressing problems, and why they should do business with you.
You must then articulate your value proposition with all forms of communication, including social media, and strive for a consistent and appropriate voice. While your value proposition outlines your vision and business solutions, your voice tells people how you help.
Learn how to identify and align your vision and communication style with the Value Proposition and Social Media Voice webinar hosted by Sheri Fitts, renowned social media speaker and president of ShoeFitts Marketing.