Don’t let the ghost of compliance haunt you this Halloween. It’s time to dig that grave and lay the ghost to rest.
Sound a bit ghoulish? A trick instead of a treat? Not to worry.
I know many people fear using social media because of compliance concerns. Whenever I speak or train on the issue of social selling, the worry and barrier I hear about most often is compliance. But this isn’t 2006 (when I first started teaching folks about the social space). Even the SEC acknowledges that YELP exists.
To help you get over your compliance fear, I’m giving away my Mastering Compliance module for free. Frankly, my intention is that you’ll find it helpful, entertaining, and encouraging. Encouraging enough to compel you to take the plunge into the full eCourse, Social Selling for Financial Advisors.
However, let’s not go there right now. Just take the Mastering Compliance course. It’s free. It’s short. It’s pretty much everything you need to create a solid foundation for moving your social selling forward. Because, if you’re not using social as a piece of your sales puzzle, you’re missing out. Social media and social selling are not hard or frightening when you understand and implement some simple, thoughtful guidelines.
There is tremendous selling power in today’s digital marketplace with 1.5 billion global social media users spanning all generations and demographics. This collective group, known as Generation D (digital), includes some 75 million investors with over $27 trillion in assets.
You know that cold calling sucks. And studies show that more than 90 percent of the time it flat out fails. Yet, you also know you want more warm leads.
Lets lay the compliance ghost to rest. Join me in Mastering Compliance. I make it fun, interesting, and helpful. Even better, it’s free! Just like Halloween candy.